A brand new experience

Refreshing their website with a brand-new design, usability was also improved to better engage their customers. To boost their online presence and to reach the new generation of smart consumers, social media content and marketing was ramped up through the use of social videos and ads.

In line with their transformation, a new design initiative was prompted with new promotional marketing materials, wine packaging collaterals and retail attire to reinvigorate the brand’s look.

The launch of the new responsive and intuitive site aimed at better serving the customer, coupled with regular online marketing efforts has elevated the brand’s social presence and increased website traffic and sales.